Market Research Panel

Research Panel

Creating a Research Panel with Prolific

You need a lot of research participants that match your target audience fast?

SurveyTale integrates well with Prolific. Prolific provides a pool of over 200.000 research participants you can choose from. Run market research with SurveyTale within hours, not days.

Prolific is a paid service. You need to fund your account to access the pool of participants. The cost depends on the number of participants you want to reach and the demographics you're targeting. You can get an estimate of the cost with the Prolific price calculator

Purpose

External research panels are useful when:

• You don't have access to enough people who match your target audience
• You want to reach a specific demographic
• You want to reach a large number of people quickly

Steps to Follow

Step 1: Add hidden fields to the SurveyTale survey

To be able to attribute a completed answer to a research participant, you need to add hidden fields to your SurveyTale survey. To do so, edit your survey and scroll down to the Hidden Fields card.

Add three fields with the IDs PROLIFIC_PID, STUDY_ID, and SESSION_ID.

Step 2: Create an account on Prolific

Go to Prolific and create an account.

Step 3: Create a study on Prolific

Once you're logged in to Prolific, create a new study.

Step 4: Copy the SurveyTale survey link to the Prolific study

We connect the SurveyTale survey with the Prolific study by copying the survey link from SurveyTale and pasting it into the Prolific study:

Step 5: Choose URL parameters for attribution

To attribute responses to the correct participant, you need to add URL parameters to the SurveyTale survey link. The parameters are PROLIFIC_PID, STUDY_ID, and SESSION_ID, exactly like the hidden fields you added.

Step 6: Update the SurveyTale Redirect URL

To ensure that participants are redirected back to Prolific after completing the survey, add the redirect URL provided in the Prolific study setup (e.g. https://app.prolific.co/submissions/complete?cc=I2PWSFRG)

Copy from Prolific:

Set it up as Redirect URL in the Response Options in SurveyTale:

Step 7: Preview the study

Preview the study using Prolific's Preview-functionality

Got to the success screen? Then you're ready to publish your study!

Step 8: Publish the study

After you've published the study, you'll get the first responses within a few hours.

Prolific is a paid service. You need to fund your account to publish your study.

That's it! ?

Once you've published the survey, you can sit back and watch the responses come in. Prolific will take care of the rest.